On May 14, 2026, at The Reverie Saigon Hotel (Ho Chi Minh City), Cuckoo Vina Co., Ltd. jointly with Digiworld (Digital World Joint Stock Company) successfully organized the 2026 Customer Conference under the theme "Far-Reaching Vision – Uniting the Best". The event gathered a large number of partners, dealers, distributors, and strategic guests, marking an important milestone in the journey of expanding the market and developing the CUCKOO brand in Vietnam.
The Cuckoo Vina and Digiworld 2026 Customer Conference took place in Ho Chi Minh City.
A Milestone in the Strategic Partnership Between Cuckoo Vina and Digiworld
Building on a long-established and solid foundation of cooperation, this conference marks the next step for Cuckoo Vina and Digiworld in expanding their distribution network, enhancing consumer experience, and developing a premium home appliance ecosystem in Vietnam. It was also an opportunity for both companies and their nationwide partner system to look back on the journey so far and jointly outline a sustainable development direction for the next phase.
Cuckoo Vina and Digiworld Strengthen Strategic Partnership, Expanding in the Vietnamese Market.
In addition to premium pressure cooker product lines, the two companies will continue to promote the expansion of strategic product categories such as water purifiers, air purifiers, vacuum cleaners, smart home appliances, and personal care and beauty products, aiming to meet the increasingly diverse needs of consumers and drive brand growth in the coming time.
Direction to Expand the Home Appliance and Personal Care Ecosystem in the Vietnamese Market.
Premium CUCKOO Home Appliance Experience Area
One of the highlights of the conference was the product experience area, designed in a modern style to provide a space for guests and partners to interact directly.
Here, attendees had the opportunity to experience CUCKOO's diverse product ecosystem firsthand, from premium rice cookers, water purifiers, air purifiers, and more. The display area was meticulously designed to recreate the convenient, modern, and sophisticated lifestyle that the brand represents.
The display area featured a sophisticated, modern style with a strong technological touch.
Through hands-on experience activities, CUCKOO not only showcased the outstanding technology of each product but also strengthened connections with its partner system, providing a clearer view of its development direction in Vietnam's premium home appliance segment.
Affirming a Long-Term Development Direction in Vietnam
Through the 2026 Customer Conference, Cuckoo Vina and Digiworld continue to strengthen their strategic partnership while demonstrating their commitment to a long-term journey with their nationwide partner and dealer system.
Cuckoo Vina and Digiworld Strengthen Strategic Partnership, Aiming for Long-Term Growth.
In the coming time, CUCKOO expects to continue expanding its brand presence, diversifying its product portfolio, and bringing more modern home solutions to improve the quality of life for Vietnamese families.
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